Asendia Rebrand

PROJECT DESCRIPTION

This project centers on crafting a sophisticated audiovisual identity to support Asendia's rebranding, ensuring alignment between its visual and sonic elements and its refreshed brand values and vision. The process began with the development of a bespoke, stylized animation for the logo, incorporating dynamic dashed lines to represent its growth and evolution. Building on this foundation, a promotional video and an animated email newsletter were created to embody Asendia's mission and establish a strong, impactful connection with customers and stakeholders throughout the rebrand rollout.

Client:AsendiaProject Type:Brand & Promotional VideoSkills:Motion GraphicsSoftware:After Effects | Illustrator

This project centers on crafting a sophisticated audiovisual identity to support Asendia's rebranding, ensuring alignment between its visual and sonic elements and its refreshed brand values and vision. The process began with the development of a bespoke, stylized animation for the logo, incorporating dynamic dashed lines to represent its growth and evolution. Building on this foundation, a promotional video and an animated email newsletter were created to embody Asendia's mission and establish a strong, impactful connection with customers and stakeholders throughout the rebrand rollout.

Client:AsendiaProject Type:Brand & Promotional VideoSkills:Motion GraphicsSoftware:After Effects | Illustrator

DESIGN ELEMENTS

Typography

Headline Text

Main Text

Colors

#015d6a

#FFFFFF

#FFEE01

GRAPHICS

Logo Animation

EMAIL NEWSLETTER